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This highly-interactive training course in Dubai will put great emphasis on the importance for an organization to understand how every marketing dollar is being spent and what benefits their marketing campaigns are providing. Delegates will learn that by tracking their marketing Return on Investment (ROI), their companies/organisations would be able to evaluate the effectiveness of their marketing plan and make specific changes to improve their marketing initiatives.
Through interactive group discussion, delegates will discover how to use proven marketing analytics to streamline their marketing efforts and increase profitability. Upon completion of the training course, delegates will be able to identify a range of techniques they can use to determine the profitability and effectiveness of their marketing plan.
This training course will feature:
By the end of this training course, participants will be able to: